Around every big sports event the marketers of sport brands get creative. While Under Armour gives Michael Phelps a special pair of 3D printed shoes, Adidas will give a few selected medallists a pair of their own 3D printed shoes.
The “Triple Black” adidas Futurecraft 3D is a special version of the Futurecraft 3D developed with Materialise. The shoe features a 3D printed sole and is kept in black for the “Triple Black” edition.
The only color comes in form of the laces. These will be given in the fitting color of the medal – bronze, silver and gold.