Home Applications Jewellery Argos Wants You to Get Creative with its Customisable Jewellery

Argos Wants You to Get Creative with its Customisable Jewellery

British retailer Argos has just launched a line of customisable 3D printed jewellery, available in its online store.

Customers can choose from a variety of pendants, rings, earrings and even cuff links in different materials and shapes. By using the intuitive platform, they can then customise shape, texture, size, materials and add text. After completing the ordering process it will take 21 working days for your personalised piece of jewellery to arrive on your doorstep. Currently this service is offered on a trial basis. Prices range between £ 50 and £ 220.

Argos teamed up with 3D printing companies Digital Forming, EOS and Assa Ashuach Studio to work on this line of 3D printed jewellery.

Neil Tinegate, Digital Innovation Chief at Argos: “We are launching the site this week with our partners in the consortium as a trial, to gauge how customers want to engage with it. We will assess results and learnings to inform future decision making in due course.”

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