The French 3D printer manufacturer Prodways has announced that it is withdrawing from the market for 3D printers for the production of jewelry. This affects the models in the Solidscape product line, which are specially designed for printing wax models and resin molds for the jewelry industry.
Prodways cites the weak sales performance in 2023 as the reason, which led to significant operating losses. Instead, the company wants to focus on high-performance, industrial 3D printers, which it says are significantly more profitable.
The aim of the strategic realignment is to increase profitability and strengthen the company’s competitive position in the 3D printing market. The exit from the jewelry printing business is to be completed by the end of 2024 and will initially result in special write-downs of 15 million euros.
With its own MovingLight series, Prodways says it already has promising DLP 3D printers for demanding industrial applications in the automotive, aerospace and medical sectors. These are characterized by precision, speed and flexibility, according to the company.